New Starbucks logo steams brand-loyal customers


Business | 206709 hits | Jan 15 5:26 pm | Posted by: Hyack
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A growing revolt against the new wordless Starbucks logo is directly linked to how attached consumers are to the brand, according to a study released this week in the United States.

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  • Khar Wed Jan 19, 2011 5:06 am
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