Benn Benn:
Owns the trademark to the term poppy? Pfft get real, unenforceable. POPPY POPPY POPPY, there the Legion can send me a PM for my coordinates and sue me. Good luck with that, besides I think God had claim to the the flower than they do.
Well that was almost funny.
Saying a trademarked name isn't the same as trying to make money from it. If that was the case, no one would ever be able to say any brand name.
I understand completely the point of view of the Legion. The poppy pin is one of the few outlets they have for fundraising and they want to protect that. Perfectly logical. However I think they kinda went a little off kilter in this particular case. The man is an ex RHLI, even if he was a reservist, and was just trying to do the same thing the Legion does, and for the same purpose.
On the other hand, being ex-military, he should have known and should have contacted the Legion beforehand about his idea and what he was going to do with the funds.