travior travior:
Makes you wonder how much the corporate sponsors paid the university to add that little clause, eh?

What I would like to know is: Most universities have exclusive contracts with either Pepsi or Coke. So, if UBC is say, a Coke university, do students have to sign waivers promising not to post Pepsi signs in their dormroom windows?
If they can advertise the other soft-drink brand without penalty during the full school year, then screw the corporate sponsors...that's too damn bad. It's not like somebody will be sitting at an Olympic event, dying of thirst and then, on their way to the concession stand, be convinced to leave the event to head offsite to get a Pepsi because they say a tiny sign in a window when they squinted.
They'll be so many damn Coke signs smeared all over Vancouver people will think they crashed in Atlanta.
(If this topic were posted 5 months ago: They'll be so much coke all over the place people will think they're auditioning for the Barenaked Ladies! Overdue Ba-Zing!)