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They'll have to pay somewhere around $120,000, though, and half of that must come up front as a $60,000 (U.S.) deposit. In return, they'll get the first highway-capable electric car produced and sold in North America.
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On March 26, Tesla's four-door sedan, the Model S, will be unveiled. It's expected to sell at a base price of $57,400 (U.S.) and will be available for sale in the second half of 2011.

This is a statement vehicle with limited appeal. The performance of a Porsche or Ferrari with none of the brand prestige.
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"The Tesla Roadster competes with any sports car in its class for acceleration yet is twice as energy efficient as a Toyota Prius," the company said.
Range of between 170 to 267 miles (according to the website). So you can drive on the highway for two hours before you have to make the decision to turn back or stop for 3.5 hours for a recharge. Expected battery life of 100,000 miles or 5 years (according to the website). Which means if you try and sell the vehicle in 5 years and haven't changed the battery pack out no one will buy the car.

I wish them well but I wouldn't invest in the company.